The personal blog of Dan Warne, Australian tech journalist

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Entries Tagged as 'marketing'

AMAZING Virgin Blue email marketing error: congrats – you're Gold. No you're not.

November 14th, 2009 · Comments

My strong dislike of Virgin Blue just ratcheted up a notch to "will avoid flying with them at any cost". I received an email from Virgin Blue last night congratulating me on achieving Velocity Gold frequent flyer membership, only to receive another one an hour later saying "you do not qualify for this upgrade. Please [...]

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Tags: Travel · airlines · marketing

Air France flight 447: incredibly unfortunate ad placement

July 3rd, 2009 · Comments

"French crash investigators have revealed that the Air France flight which killed 228 people en route between Brazil and Paris on June 1 did not break up mid-air but fell vertically into the Atlantic." (Source: SMH)
So naturally, what better ad to show next to that story than a Virgin Blue plane flying over a deep [...]

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Tags: Funny-haha · marketing

Fake Bruno hijacks real Bruno premiere in Sydney

July 1st, 2009 · Comments

brilliant ambush marketing…

My new favourite blog
How to import your Gmail accounts into your Google Apps 10GB mailbox
Canon Australia gets into strategic synergies
Make Firefox look like Safari
What is the point of cashback deals?

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Tags: Funny-haha · Video · marketing